DIENASTIE x MATT SOLOMON RACING
Dienastie has joined Matt Solomon on his quest to reach the Formula 1. We are very happy to be on board with this speedster! This year alone, he is challenging the Formula Masters, the Audi R8 LMS Cup and the GT Asia Series!
It's for sure going to be a fast and busy year!
DIENASTIE JOINS JAPAN's SUPER GT
Introducing our new #Dienastie Ambassador! Super GT driver Andrea Caldarelli, who is racing in the top racing league in Japan. We're happy and exciting about this cooperation in Japan and look forward to seeing great things from this Dienastie Driver!
Dienastie Eyewear is a proud sponsor of Formula Masters China Series 2014
Asia’s single seater series, the Formula Masters (FMCS), is teaming up with sunglasses designers Dienastie, adding the cool factor to the red-hot on-track competition.
The cooperation marks the series’ first non-automotive commercial partnership and brings an opportunity to further promote both the series and drivers with a fashion-forward brand, with its own cult following, to a broader audience.
The partnership will see Dienastie’s sunglasses integrated into the overall FMCS marketing campaign.
“The Formula Masters China Series is excited to partner with Dienastie and we look forward to the many different opportunities our series and drivers have to reach yet another audience, and to cooperate with a young and on-trend brand”
Dominic Lyncker, Motorsport Director, Volkswagen Group China said.